Novel Ties CEO and founder Shreyas Parab discusses how he built a profitable business by tapping into the adolescent and young-at-heart psyche: people want to express themselves through what they wear, and starting a conversation can be hard. “I wouldn’t have to start a conversation. The tie would do it for me,” says Shreyas. It’s a place to revolve the conversation around.”
We discuss:
- The best way to find your passion
- How he bootstrapped his company
- How to locate an overseas manufacturer
- His plans to convert to 100 percent Made in America
- The marketing and business model that’s keeping young students employed
- How to write a business plan
- Why business is a great platform for giving back
- Other side passion projects as Ted Talk speaker and Scripps National Speller
Shreyas is a down-to-earth, “socially-awkward,” 16-year-old who has found success through tremendous gumption and by experiencing success even in failure.
